Associate in Science Degree

This program is designed to provide a wide education in the liberal arts, as well as the skills necessary to pursue a career in retail or wholesale merchandising upon graduation. Students who have completed this program may seek immediate employment or may transfer to a four-year institution. With proper advising, students have successfully transferred to many colleges with a minimum loss of college credit. Before registering, it is the student’s responsibility to seek transfer advising with a Marketing advisor or counselor. Learn More About This Program >

Program Coordinator

Sue Lugli Susan Lugli
Associate Professor, Business; Program Coordinator, Business Administration and Marketing Business Administration/Marketing
Phone: 860-343-5840
Email: slugli@mxcc.edu
Office Location: Wheaton 313

Learning Outcomes

Upon successful completion of all program requirements, graduates will be able to:

  1. Demonstrate an understanding of marketing and its contribution to the economic system and the global marketplace
  2. Demonstrate an understanding of marketing principles and methods as they apply to satisfying consumers and society as a whole
  3. Demonstrate an understanding of the marketing mix and its applications to product/service planning, price determination, distribution and promotion
  4. Demonstrate market research, market information and promotional strategies
  5. Apply and demonstrate the principles, methods and techniques of salesmanship and retailing
  6. Demonstrate an understanding of the interrelationship between marketing and all other functional areas within a business
  7. Demonstrate an understanding of electronic marketing and its importance on the future of business and industry
  8. Analyze managerial principles, techniques and functions of marketing organizations
  9. Demonstrate an understanding of how the United States economic system is organized, how it functions and how it impacts the global economy
  10. Demonstrate proficiencies in reading, writing, listening, presentation and analytical skills
  11. Demonstrate an understanding of the importance of moral and ethical marketing decisions
  12. Demonstrate computer proficiency in word processing, electronic spreadsheet, database management, general ledger accounting systems and presentation software

Graduation Checklist

Marketing Degree – Graduation Checklist

A Graduation Checklist is a printable list of course requirements you will use when you meet with your academic advisor each semester.  The checklist helps you keep track of your progress from when you first enter MxCC to when you are ready to graduate.

Degree Requirements

Marketing – Associate Degree
Career-Oriented Program
(2017-18 Catalog)

hover over course number to reveal course description and prerequisite information
First Semester (Fall) - 15 creditcreditsPrerequisite?
Choose one from:
ART*121, Two-Dimensional Design
DGA*101, Intro to Digital Arts
DGA*110, Computer Graphics
DGA*231, Digital Page Design I
DGA*241, Internet Web Design I
Gen Ed:
Aesthetic Dimensions
3Hover over course number for more information
BMK*201, Principles of MarketingProgram Requirement3Yes
ENG*101, Composition (or ENG*101E or ENG*101-ALP)Gen Ed:
Written Communication
3Yes
General Education Requirement
Marketing program courses selected from any of these competencies: Aesthetic Dimensions, Historcial Knowledge, Oral Communication, Social Phenomena, and/or Written Communication
ART*121, Two-Dimensional Design
DGA*101, Intro to Digital Arts
DGA*110, Computer Graphics
DGA*231, Digital Page Design I
DGA*241, Internet Web Design I
BBG*115, Business Software Applications
PSY*111, General Psychology
SOC*101, Principles of Sociology
ENG*102, Literature & Composition
COM*120, Social Media
• COM*125, New Media Production
3Hover over course number for more information
Marketing Elective (1 of 4) -- Choose one from:
BMK*103, Principles of Retailing
BMK*106, Principles of Selling
BMK*123, Principles of Customer Service
BMK*216, Internet Marketing
BMK*230, Advertising & Promotion
COM*120, Social Media
Program Requirement:
Marketing Elective (1 of 4)
3Hover over course number for more information
Second Semester (Spring) - 15 creditscreditsprerequisite?
ACC*100, Basic Accounting
OR
ACC*113, Principles of Financial Accounting
Program Requirement3Yes
BBG*115, Business Software Applications
OR
CST*201, Intro to Management Information Systems
Program Requirement3Hover over course number for more information
Business Elective - Choose one from:
ACC*117, Principles of Managerial Accounting
• BBG* 234, Legal Environment of Business
BBG*295, Cooperative Work Experience
BES*118, Small Business Management
BFN*201, Principles of Finance
Program Requirement:
Business Elective
3Yes
ECN*101, Principles of Macroeconomics
OR
ECN*102, Principles of Microeconomics
Gen Ed:
Social Phenomena
3Yes
Marketing Elective (2 of 4) -- Choose one from:
BMK*103, Principles of Retailing
BMK*106, Principles of Selling
BMK*123, Principles of Customer Service
BMK*216, Internet Marketing
BMK*230, Advertising & Promotion
COM*120, Social Mediating Elective (2 of 4) -- Choose one from:
BMK*103, Principles of Retailing
BMK*106, Principles of Selling
BMK*123, Principles of Customer Service
BMK*216, Internet Marketing
BMK*230, Advertising & Promotion
COM*120, Social Media
3Hover over course number for more information
Third Semester (Fall) - 15 creditscreditsprerequisite?
BBG*231, Business Law I
OR
BBG*234, Legal Environment of Business
Program Requirement3Yes
BMG*202, Principles of ManagementProgram Requirement3Yes
General Education Requirement
Marketing program courses selected from any of these competencies: Aesthetic Dimensions, Historcial Knowledge, Oral Communication, Social Phenomena, and/or Written Communication
ART*121, Two-Dimensional Design
DGA*101, Intro to Digital Arts
DGA*110, Computer Graphics
DGA*231, Digital Page Design I
DGA*241, Internet Web Design I
BBG*115, Business Software Applications
PSY*111, General Psychology
SOC*101, Principles of Sociology
ENG*102, Literature & Composition
COM*120, Social Media
• COM*125, New Media Production
Gen Ed:
Choose two courses from any of these competencies: Aesthetic Dimensions, Historcial Knowledge, Oral Communication, Social Phenomena, and/or Written Communication
3Hover over course number for more information
Marketing Elective (3 of 4) -- Choose one from:
BMK*103, Principles of Retailing
BMK*106, Principles of Selling
BMK*123, Principles of Customer Service
BMK*216, Internet Marketing
BMK*230, Advertising & Promotion
COM*120, Social Media
3Hover over course number for more information
Marketing Tech Elective (1 of 2) -- Choose one from:
ART*121, Two-Dimensional Design
CSA*135, Spreadsheet Applications
CSA*140, Database Applications
COM*173, Publis Speaking
COM*120, Social Media
DGA*101, Intro to Digital Arts
DGA*110, Computer Graphics
DGA*120, Digital Imaging I
DGA*231, Digital Page Design I
DGA*241, Internet Web Design I
3Hover over course number for more information
Fourth Semester (Spring) - 16 creditscreditsprerequisite?
BMG*204, Managerial CommunicationsGen Ed:
Oral Communication
3Yes
MAT*167, Principles of StatisticsGen Ed:
Quantitative Reasoning
3Yes
Marketing Elective (4 of 4) -- Choose one from:
BMK*103, Principles of Retailing
BMK*106, Principles of Selling
BMK*123, Principles of Customer Service
BMK*216, Internet Marketing
BMK*230, Advertising & Promotion
COM*120, Social Media
3Hover over course number for more information
Marketing Tech Elective (2 of 2) -- Choose one from:
ART*121, Two-Dimensional Design
CSA*135, Spreadsheet Applications
CSA*140, Database Applications
COM*173, Publis Speaking
COM*120, Social Media
DGA*101, Intro to Digital Arts
DGA*110, Computer Graphics
DGA*120, Digital Imaging I
DGA*231, Digital Page Design I
DGA*241, Internet Web Design I
Program Requirement:
Marketing Tech Elective (2 of 2)
3Hover over course number for more information
General Education Elective - Choose one course from the lists linked below:
Scientific Knowledge & Understanding Elective
OR
Scientific Reasoning
Gen Ed:
Scientific Knowledge & Understanding Elective
OR
Scientific Reasoning
3 or 4Yes
Total Program:60-61

This page updated 7/9/17